It's been a few days since my last post. I've had a pretty uneventful few days, both in the food world and travel world, hence the lack of material. Also, my dad dealt a crushing blow to the blog, saying that despite my best efforts, the chances my mom will start using the internet are still very slim, as the online scrolling script bothers her eyes. Understandable, but we will forge on.
Regardless, I wanted to put something out there today, and I decided to focus on advertising. Working in the Marketing/ Advertising field, this is a subject very near and dear to my heart. So when it comes time for me to pick a restaurant at which to eat, I will oftentimes make it my mission to reward good, funny advertising. For example, I am not a fan of McDonald's TV advertising. I know the company does great work in the community and across the world, but when it comes to their commercials, they're bottom of the barrel in my opinion. I think the last McDonald's commercial I enjoyed was when Michael Jordan and Larry Bird played H-O-R-S-E back in the 1990's.
Conversely, I cannot get enough of King from Burger King. Whether he is intercepting passes on the football field, reverse pickpocketing innocent passers-by, or waking up in bed with a fresh breakfast sandwich, he never ceases to crack me up. Personally, I think he's a genius character, and so if I'm driving down the road and see a McDonald's on the right and a Burger King on my left, I'm holding up traffic to make that left-hand turn because I appreciate the way BK spends an advertising buck.
With the Super Bowl coming up this weekend, and the Steelers regrettably not involved in any way, the commercials will probably be a highlight for me, so we'll see what some other companies have up their sleeve when it comes to luring in new customers. The right message certainly goes a long way towards getting people to at least try your product. For example, those new Domino's Pizza ads. If you've seen them, admit you've at least thought about calling and ordering Domino's to see how good their "new" pizza actually is...
All that being said, I've attached a YouTube clip of what is UNDOUBTEDLY my favorite restaurant commercial ever. Although I don't know if I'll ever find myself in Oklahoma at any point in my life, if I do, regardless of if I'm on the Arkansas border or all the way out on the panhandle, I will certainly make a journey to Mr. Spriggs Barbecue because this, my friends, is some seriously catchy, and seriously well-practiced and well-executed advertising, quite certainly crafted on a limited budget. Someone get this man a record deal.
*Special thanks to my friend Pack-Man for introducing me to this ad
http://www.youtube.com/watch?v=xz1cee_94L4
**And a little King for what ails you...
http://www.youtube.com/watch?v=YGriO85UGLg
Subscribe to:
Post Comments (Atom)
This homer would like to point out that the King is apparently playing free safety for an injured Ed Reed in that clip. Clearly, there wasn't much drop off in play against Buffalo.
ReplyDeleteBTW, Mr Spriggs made sure to thank Will Farrell, but I think it could have used more cow bell.